Give A F**k

About the project

In a time when "not caring" or "not giving a fuck" isn't cool anymore—giving a fuck is the new black. That's why we created a campaign for Trojan (a condom brand) called Give A F**k. Through the campaign we asked people to stand up for what they care about and to protect it, because love and protection is what Trojan does best.




Agency: SapientRazorfish

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